Privacy Policy
Cookie Policy for 77Fitness.com
Effective Date: June 4, 2025
This Cookie Policy explains how 77Fitness.com (“we,” “us,” or “our”) uses cookies and similar tracking technologies on our website (the “Site”) to enhance your experience, analyze Site usage, and provide certain features. By continuing to use or access the Site, you agree to the use of cookies as described in this policy. If you do not agree, you may disable cookies or stop using the Site, though some features may not function properly.
1. What Are Cookies?
Cookies are small text files placed on your computer, smartphone, or other device when you visit a website. They store information that can be retrieved by the website on subsequent visits. Cookies enable us to recognize your browser or device, remember your preferences, and provide personalized content.
2. How We Use Cookies
We use cookies for the following purposes:
Essential Cookies
Necessary for core website functionality (e.g., user authentication, shopping cart, security).
Without these, the Site cannot operate correctly.
Performance and Analytics Cookies
Collect anonymous data about how visitors use the Site (e.g., pages visited, time spent, error messages).
Help us understand Site performance, identify issues, and improve content and functionality.
Functional Cookies
Remember your preferences (e.g., language selection, display settings) to provide a more personalized experience.
Enable features such as “remember me” or storing your login status.
Advertising and Targeting Cookies
Track your browsing habits to deliver relevant advertisements, promotions, or marketing messages.
Limit the number of times you see an ad and measure the effectiveness of ad campaigns.
3. Types of Cookies We Use
Below is a summary of common cookies you may encounter on 77Fitness.com:
Session Cookies
Temporary cookies that expire once you close your browser.
Used to maintain your session and track interactions within a single visit (e.g., keeping items in your cart).
Persistent Cookies
Remain on your device for a set period (days, months, or years) even after you close your browser.
Used to remember login information, preferences, and to track returning visitors.
First-Party Cookies
Placed directly by 77Fitness.com.
Help us run the Site, remember your preferences, and analyze Site usage.
Third-Party Cookies
Placed by external vendors or partners (e.g., Google Analytics, marketing platforms, social media widgets).
Used for analytics, advertising, and integrating third-party services (e.g., embedded videos, social sharing buttons).
4. Specific Cookies and Purposes
| Cookie Category | Example Cookie Names | Purpose |
|---|---|---|
| Essential Cookies | PHPSESSID, woocommerce_cart_hash | Maintain session state, shopping cart, and secure checkout processes. |
| Performance Cookies | _ga, _gid (Google Analytics) | Track user behavior to analyze Site traffic, improve performance. |
| Functional Cookies | wordpress_logged_in_, wp-settings- | Remember logged-in status and user interface preferences. |
| Advertising Cookies | _fbp (Facebook Pixel), IDE (DoubleClick) | Deliver targeted ads, measure ad campaign performance, and retargeting. |
Note: Cookie names and sources may change over time. We update this table periodically to reflect current practices.
5. How We Share Cookie Data
We do not sell personal information collected via cookies. However, we may share aggregated or de-identified data with third-party analytics and advertising partners to help us understand user behavior and improve marketing efforts. Any third party that collects data via cookies on our Site is contractually obligated to handle that data in accordance with applicable privacy laws.
6. Managing and Disabling Cookies
You can manage or disable cookies at any time through your browser settings. The steps vary by browser, but typically you can:
Chrome (Desktop):
Go to Settings > Privacy and security > Cookies and other site data > See all cookies and site data.
Choose to block, delete, or clear cookies when you close your browser.
Safari (Mac):
Go to Preferences > Privacy > Manage Website Data.
Remove specific cookies or block all cookies.
Firefox (Desktop):
Go to Preferences > Privacy & Security > Cookies and Site Data > Manage Data.
Block cookies or clear stored cookies.
Microsoft Edge:
Go to Settings > Cookies and site permissions > Manage and delete cookies and site data.
Block or clear cookies.
Mobile Browsers (iOS/Android):
Settings are typically under Privacy or Site Settings; options to clear or block cookies are available.
Important: Disabling cookies may limit your ability to use certain features of our Site (e.g., staying signed in, completing purchases, personalized content).
7. Do Not Track and Similar Signals
Some browsers offer a “Do Not Track” (DNT) setting. Our Site does not currently respond to DNT signals; however, you may disable cookies following the instructions above to limit tracking.
8. Changes to This Cookie Policy
We may update this Cookie Policy to reflect changes in our practices or technologies. When we make material updates, we will revise the “Effective Date” at the top of this policy and notify you by posting the updated policy on the Site. We encourage you to review this page periodically for the latest information on our cookie practices.
9. Contact Us
If you have questions or concerns about our use of cookies or this policy, please contact us:
Email: info@77fitness.com
We will endeavor to respond to your inquiries within 30 days.